Consent Pack

Tulipán, the most iconic condom brand in Argentina, has always spoken about ¨safe pleasure¨.
But understanding the times we are living in, we decided to talk about the most important thing in every sexual relationship: consent. That is why we created The Consent Pack. We turned a simple condom package into a powerful message about respect and consent in sex. We designed an 8-button system that needs four hands to open it.
The idea was featured in The Daily Show with Trevor Noah and Late Night with Seth Mayor.